Every call answered.Every order captured.
Backbone answers your shop phone, captures order details, handles common questions, and sends a clear summary after every call.
Before you scroll,
give us a call.
Call now. Get your questions answered, see how it works, and book a setup call - all in one conversation.
Common questions on the call
Missed calls become missed orders.
Your busiest hours are when calls matter most. When you're with a customer, on a delivery, or elbow-deep in a Monday arrangement run, the phone still needs answering.

“Being a business owner and a mum, I used to dread missing calls. Now I don't even check my missed calls anymore.”
Sheena, local business owner, Menai NSW
We make sure you never miss another call
We learn your business
A 30-minute consultation to understand how your calls work.
Sample question: 'What's your delivery cutoff for next-day arrangements?'
We learn your business
A 30-minute consultation to understand how your calls work.
Sample question: 'What's your delivery cutoff for next-day arrangements?'
We configure Backbone
We set up your services, hours, FAQs, transfer rules, and payment links.
Configured: services, hours, FAQs, transfer rules, payment links.
We configure Backbone
We set up your services, hours, FAQs, transfer rules, and payment links.
Configured: services, hours, FAQs, transfer rules, payment links.
We sort the phone setup
Keep your number or get a new one - your choice.
Setup time: most telcos complete call forwarding in under 5 minutes.
We sort the phone setup
Keep your number or get a new one - your choice.
Setup time: most telcos complete call forwarding in under 5 minutes.
Go live
Your first call is usually within hours of setup.
First 48 hours: we monitor every call and adjust in real time if needed.
Go live
Your first call is usually within hours of setup.
First 48 hours: we monitor every call and adjust in real time if needed.
Ongoing support
We're here whenever something needs updating.
We tune your setup based on real call patterns each week.
Ongoing support
We're here whenever something needs updating.
We tune your setup based on real call patterns each week.
What Backbone handles for you
Phone orders
Item, quantity, pickup or delivery, date, and contact details - captured every time.
Sarah, mixed bouquet $80, Saturday pickup.
Stock questions
Answers questions like "Do you have sunflowers?" based on what you configure.
Yep, we've got sunflowers in this week.
Opening hours
Always consistent. No more "I thought you closed at 5" confusion.
We're open 'til 5 today, 9 to 4 Saturday.
Delivery coverage
Suburbs you cover, fees, same-day availability - handled cleanly every time.
Sent: a secure link to pay $80, expires in 24 hours.
Call summaries
Name, number, and the reason for the call, every time. Nothing falls through the cracks.
Email sent: 3 calls, 2 orders, 1 enquiry.
Call transfers
Set rules to transfer calls you want to take yourself - VIP customers, large orders, whatever you decide.
I'll put you through to Sheena now.
How much are missed calls costing you?
You're losing about
$0
every month.
Backbone Overflow gets these orders back for $199/month.
+$1,301/month back in your pocket
Simple pricing. Real outcomes.
Better than voicemail. Smarter than missing it.
$300 one-off setup
- Answers calls you miss - Backbone is your safety net
- Takes orders and captures enquiry details
- Payment links sent via SMS
- Call summary after every call
- Transfers back to you on request
- Cancel any month
Good for shops that miss calls occasionally, or want a safety net without changing anything.
150 calls/month included — $1 per additional call
Give us a callYour front desk. Always staffed.
$500 one-off setup
- Answers all inbound calls 24/7
- Takes orders, handles common enquiries
- Payment links sent via SMS
- Priority routing for urgent calls
- Call summary after every call
- Transfers to you when needed
- Cancel any month
Good for shops that want a full-time front desk without the hire.
300 calls/month included — $1 per additional call
Give us a callYour customer communications, handled end to end.
$2,000 one-off setup
- Everything in Receptionist
- Automated follow-up emails after every call
- SMS reminders for upcoming orders
- Outbound calls for confirmations and callbacks
- Multilingual support
- Custom automation workflows
- Dedicated setup and onboarding support
- Cancel any month
Good for multi-location shops or high-volume operations that need full customer communication coverage.
1,000 calls/month included — $1 per additional call
Give us a callRefer another business owner to Backbone. If they sign up, you both get a free month.
Common questions
Ready to stop missing orders?
Give us a call now, or request a callback and we'll walk you through the right setup for your business.
02 5302 3030